The lack of proper door security is causing many Nigerians to become victims of armed robbery attacks, terrorist attacks, domestic violence, kidnapping, rape and the loss of lives and properties. This was revealed in the ongoing creative writing competition pioneered by Emilinks Limited – a global manufacturer of world-class doors for both commercial and residential use.

The competition tagged #MyDoorStory commenced last two weeks and over 100,000 Nigerian youths have shared true life negative experiences caused by bad doors. According to them, most of these negative bad door experiences would have been prevented if only quality doors had been used.

Below is one of such true life bad door experiences as recounted by Anyi Abraham during his undergraduate days in school.

“Safety, Protection and shield to me are the core importance of doors. In my life, the significance of doors cannot be overemphasized. There was an experience that exacerbated my love for doors. Back then in school I used to live in a room apartment with a roommate who cares less about safety. On this very night 30th of December 2009 while at sleep, thieves broke into our room and took away my “first ever loving laptop” and injured my roommate with a cutlass. It was a very easy operation aided by our wretched nail-padded wooden door. My guy lost lots of blood and I was so afraid ever since that day. The truth is if our door was solid, it would have been an exercise in futility for those nightwalkers… Since then, doors become my priority and a prerequisite for any livable apartment am to live in.”

In the words of Jumoke Dada, another participant who also shared her bad door experience; “SUBSTANDARD DOORS ARE SIMPLY DISASTEROUS!”

Here is her own #MyDoorStory;

“Front door my father would always say is your personality. Maybe that was why he had overlooked the cringing backdoor. I can remember washing our front door with soap, water and sponge but who cares about the back door. “Abeg I no get time” I will say to myself.

“Everybody on the floor!” I snapped back my head to the super story I was watching thinking the voice came from the scene. No one could have screamed like that if not from the TV. “I said lay down flat or I will bust your head” this time I was sure it’s from our flat. The armed gang had entered into our flat from the backdoor!!! All hell broke loose as my grandma was knocked on the floor hitting her bombom on the hard floor. The last thing I can remember was my dad being hit on the belly before everything went black. I was later told I had been knocked on the head for stubbornly seating on the chair but then I was in shock.

Every door is very important and every life as well. Let’s say no to substandard doors in Nigeria!!!”

The #MyDoorStory competition was initiated by the chairman of Emilinks Limited, Solomon E. Nwadiogbu to empower Nigerian youths to remind Nigerians about the significance of doors in every property.

“We are not concerned about selling to everybody in Nigeria; we only want to sell to those who value their lives and properties” Mr. Nwadiogbu explains.

“We have noticed over the years that many Nigerians overlook the importance of doors in a building and decided to embark on this initiative to help highlight the significance of doors to the society. We want Nigerians to take every door in their properties very serious and stop using bad doors. To make this message very clear, we needed Nigerians to hear from the horse’s mouth themselves. And that’s how the #MyDoorStory competition was born.”

The company is giving away a total of N3 million in 30 days to 300 lucky winners. 10 winners will be chosen daily to win N10,000 each starting from 8^th of August – 6^th of September, 2016. The competition which is currently in its third week has already produced 140 winners in the past 2 weeks from over 100,000 entries across facebook, instagram, twitter and BellaNaija.

Emilinks Limited is currently observing their annual global summer vacation and will be opening up for business on the 29^th of August, 2016.

In Nigeria of today, people no longer build homes that last as we used to know. Nowadays we build workshops instead and we now turn ourselves into apprentices, learning how to repair one item in the house or another.

Today, we find ourselves repairing doors, plumbing items, electrical appliances, bed, chairs, generator set, and so on. Why? Because we’ve opened up our country to inferior products all in the name of cheaper prices.

What we think we save today by buying inferior products, we spend tomorrow when those inferior products have to be repeatedly repaired or replaced with more inferior products. People no longer get value for their money.

As a result, we have numerous visitors like carpenters, electricians, plumbers, mechanics, bricklayers, painters, etc visiting our homes for one repair or the other because the value system in our society has depreciated drastically.

The question now is: where is the value system or rather where have the quality products gone to in Nigeria?

Now, we need to go back to our drawing board in order to restore value in our land, by making a lot of amendments in our system. We need to remind ourselves that we deserve quality at affordable prices.

Emilinks Limited through the visionary founder and CEO, Solomon E. Nwadiogbu is championing this cause in the construction industry to help Nigerians build homes that last as a result of the quality products used. Through the ongoing complete your house promo, the company has crashed the prices of her premium quality products and is offering N1 Billion worth of discounts on the following product categories.

A 900mm x 2.1m hand-finished wooden door now selling for between N150,000 and N120,000 instead of the usual N350,000.

Also, the bestselling solid wood flush door that is used in thousands of new homes across the country is now down from N110,000 to only N50,000, just like the Economic Flush Door which currently sells for N40,000 rather than N60,000.

The Emilinks made-in-Italy fire-rated door now selling at only N150,000.

The Emilinks Historic Armour Door was normally valued at N3m; now it is only N1m. This is remarkable because the Armour Door is made with galvanised steel and pure forest wood.

Similarly, all non-corroding, non-rusting security doors that used to retail at N370,000 per unit are now available at N150,000 each.

A 3 meter kitchen formerly sold for N850,000 is now going for N200,000.

And the wardrobes of 1.7m, 1.5m, 1m which were sold for N350,000 – N250,000 is now selling for N100,000 respectively.

Hurry now, come and name your price. All products are readily available for delivery nationwide!

Amidst the harsh economic realities presently being experienced in the country, over 1000 Nigerian youths in the last 7 days have taken to creative writing to empower themselves intellectually and financially.

Emilinks #MyDoorStory competition launched on Monday 8th of August 2016 to engage Nigerian youths intellectually in an online competition that involves writing a short story about doors.

The #MyDoorStory competition which is the brainchild of Mr. Solomon E. Nwadiogbu, the MD of Emilinks Limited is giving away N3 million in 30 days to 300 creative Nigerian youths. Daily, the sum of N10,000 will be given out to 10 Nigerian youths over the next 30 days.

When asked what inspired this initiative, Mr. Solomon had this to say;

“Money orientation must die in Nigeria. People must return to the right core values. Money is not value. Let us remove the value we place on money and place value on values.”

“Through this initiative, I want to empower Nigerian youths to see that there’s always money out there to be made if only they can unleash their creativity and focus on adding value to the society. Because this is the only way to rise above poverty and unemployment.”

So far over the last 7 days, 70 Nigerian youths have each won N10,000 as a result of unleashing their creativity to orientate Nigerians about the significance of doors.

We are a global manufacturer of world class finishing and furnishing products such as; doors, beds, kitchens, dining sets, wardrobes and shelves for homes, offices, hotels, royal palaces, presidential lodge, honeymoon suites and luxury villas.

Emilinks uses a variety of innovative techniques blended with exclusive designs to build premium quality products. In Nigeria, our mission is to eliminate sub-standard products from the market system because Emilinks stands for;

• Value: we sell superior products that add value to the Nigerian society.
• Quality: we offer quality products that give our customers value for their money.
• Durability: our products have the capacity to last up to 50 years and above.
• Affordability: we believe in making exclusive products affordable for Nigerians.
• Style: our products are trendy, modern and stylishly made to enhance your property.
• Elegance: we create sophisticated products that portray our customer’s good taste.
• Class: we are passionate about helping Nigerians add a touch of class to their properties.
• Exclusive Designs: our products are uniquely designed to stand out in the market.
• Humidity Friendly: our products help to calm the atmosphere of your interiors.
• Safety: our products are not only beautiful; they are equally safe for the environment.